RBOA is a digitally-driven marketing agency specializing in five key areas to grow your business: Digital Marketing for impactful strategies, Social Mediafor engagement, Web Design for stunning, user-friendly sites, SEO for higher visibility, and Videoservices to captivate and convert.
Let’s make your brand the one everyone falls for this season!
At RBOA, we're always exploring new innovations in Digitally Driven Marketing. AI promises efficiency and personalization—but is it living up to the hype? Let’s break it down.
The Hidden Costs of DIY Marketing: Why Expertise Matters
As a leader, you juggle many roles, and DIY marketing can seem like a cost-effective solution. With free tools and easy platforms, it feels doable—but at RBOA, we’ve seen the hidden costs often outweigh the savings.
Discovering Web3: Is Your Brand Prepared for the Token Shift?
Web3 empowers brands and creators with ownership, monetization, and decentralized control. RBOA CEO Michael Winn urges brands to build loyal communities over target audiences. How did we get from Web1 to Web3?
RBOA is leading the way in digital marketing by leveraging top social media trends. From short-form video surges to LinkedIn’s evolution, these shifts are reshaping how businesses engage and convert audiences. Here are some of our favorite trends!
“As a federally funded program operating within a larger national non-profit organization, RBOA understood our needs while navigating the complexities of developing a robust website while meeting and maintaining our federal requirements. The RBOA team continually invests in building the capacity of our team to ensure our users have information they need at their fingertips!
The website services and attention to accessibility of content that is provided by RBOA ensures our ability to provide high-quality, cost-effective access to information that benefits our users from 56 US States and Territories. We engaged RBOA to produce a series of informational videos featuring people with intellectual and developmental disabilities. The process was easy and the podcasts were professional and well received.
We highly recommend their services for any size organization or program.”
- Sheryl Matney, EdD - Director, Information and Technical Assistance Center (ITACC)
Want to attend the Florida Society of Association Executives annual conference for free?
🎉 FOUR RBOA Digitally-Driven Grants are up for grabs 💰 Enter to win one of 4 $500 Grants to support your professional development at the 2025 FSAE Annual Conference 🚀 Ready to take your skills to the next level? Apply now and seize this amazing opportunity!
More info, including the application here - the deadline is February 28, 2025.
Thank you to the FSU College of Communication and Information for having the RBOA team at your career fair earlier this month. We had such a great time talking with students and sharing info about RBOA. Watch the video on Facebook here.
Check out this feature about RBOA's Katie Booker (Milordis) written by Access Tallahassee (Katie's been taking advantage of all they have to offer!)
RBOA's Leadership Team - Heather Johnson, Michael Winn, and Erica Thaler - did not get a memo to dress in purple, but we still all choose the same color to wear to Katie Milordis' wedding! (Congrats Katie!)